{"id":1154,"date":"2017-08-03T09:37:46","date_gmt":"2017-08-03T06:37:46","guid":{"rendered":"https:\/\/2017.varna.wordcamp.org\/?post_type=wcb_session&#038;p=1154"},"modified":"2017-09-01T19:53:52","modified_gmt":"2017-09-01T16:53:52","slug":"a-wordpress-site-as-an-mvp-for-business","status":"publish","type":"wcb_session","link":"https:\/\/varna.wordcamp.org\/2017\/session\/a-wordpress-site-as-an-mvp-for-business\/","title":{"rendered":"A WordPress blog as an MVP for a business"},"content":{"rendered":"<p><span>My friend and I pondered over setting up our own marketing consultancy business. However, \u00a0we were worried that it may not succeed so we decided to test it with a minimum viable product: a WordPress blog about digital marketing. <\/span><\/p>\n<p><span>This way, we would establish our authority as marketing experts, and would measure the potential interest in our services based on the number of inquiries we got. Plus, we&#8217;d get to see if we work well as a team.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>My friend and I pondered over setting up our own marketing consultancy business. However, \u00a0we were worried that it may not succeed so we decided to test it with a minimum viable product: a WordPress blog about digital marketing. This &hellip; <a href=\"https:\/\/varna.wordcamp.org\/2017\/session\/a-wordpress-site-as-an-mvp-for-business\/\">\u041f\u0440\u043e\u0447\u0435\u0442\u0435\u0442\u0435 \u043e\u0449\u0435 <span class=\"screen-reader-text\">A WordPress blog as an MVP for a business<\/span>  <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":14650280,"featured_media":0,"template":"","meta":{"_wcpt_session_time":1504335600,"_wcpt_session_duration":3000,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[],"footnotes":""},"session_track":[1105755],"session_category":[],"class_list":["post-1154","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-odessos"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pheMQC-iC","session_date_time":{"date":"\u0441\u0435\u043f\u0442\u0435\u043c\u0432\u0440\u0438 2, 2017","time":"10:00 am"},"session_speakers":[],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1154","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/types\/wcb_session"}],"author":[{"embeddable":true,"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/users\/14650280"}],"version-history":[{"count":4,"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1154\/revisions"}],"predecessor-version":[{"id":2027,"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/sessions\/1154\/revisions\/2027"}],"wp:attachment":[{"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/media?parent=1154"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_track?post=1154"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/varna.wordcamp.org\/2017\/wp-json\/wp\/v2\/session_category?post=1154"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}